IN GOD WE TRUST. ALL OTHERS PAY CASH.
The hand-lettered sign pasted to the gasoline pump outside the Wyoming convenience store had its intended effect. I put my credit card away, searched my wallet in vain for adequate cash, and then drove 50 more miles to the next lonely, windswept exit. They didn’t need my business, and I didn’t need their attitude.
This small vignette of market wariness probably emerged from real-world losses. Others pumping gas may have driven away without paying; and the store owner was well within his rights to complain about the service fees credit card companies charge …